15+ Old Money Brands (& Which Ones Are Actually Affordable!)

Love the old money aesthetic? You’ll want to see my list of 15+ old money fashion brands that have that perfect quiet luxury vibe. And see which old money clothing brands carry pieces that are actually affordable!

*this post contains affiliate links*

A woman wearing black baggy jeans with a white cardigan and black ballet flats
@chloemaymcginley in Khaite

Old money fashion is an effortlessly elegant style featuring classic silhouettes and timeless designs. This style, also sometimes called “quiet luxury”, focuses on high-quality materials and a minimal yet sophisticated aesthetic that will never go out of style.

I love the chic vibe that comes from old-money fashion, but I know that not everyone can afford to spend thousands on their wardrobe to achieve this aesthetic. Luckily, there are some fashion brands that have a luxurious look and feel without the higher price tags, and we’ve included them on my list. 

And, if you want inspiration on how to look old money, check out this old money outfits post! 

What brands have the old money aesthetic?

Below are some of my favorite brands that embody the old money, “quiet luxury” aesthetic:

  • Loro Piana
  • Jenni Kayne
  • Khaite
  • Max Mara
  • Brunello Cucinelli
  • Hermes
  • The Row
  • Toteme
  • Dior
  • Bottega Veneta 
  • Gucci
  • Chanel
  • Ralph Lauren (*affordable)
  • Tommy Hilfiger (*affordable)
  • Massimo Dutti (*affordable)

Read on to learn about each one, and a couple more we chose to include! 

Old Money Fashion Brands List

I’m sharing the best old money brands with that undeniably luxurious vibe, so whether you’re looking for chic apparel, gorgeous handbags, or stunning jewelry, you can definitely find what you’re looking for from the list below!

1. Loro Piana

A woman wearing a matching beige set with a white leather crossbody purse
@marianna_hewitt in Loro Piana

This Italian luxury brand is all about understated elegance. You can find a mix of bold prints and classic, neutral tones – all made with high-quality materials that will elevate the look of your everyday outfits.

Cashmere sweaters, luxurious coats, and flowy, feminine dresses are some of our favorite pieces from this brand. And Loro Piana carries products for men and children, as well as home goods.

While this brand is out of my budget, I do often look for consignment pieces on TheRealReal so hopefully I can snag a piece for less! 

2. Jenni Kayne

A woman wearing a black midi dress with a black and white striped cardigan and strappy black heels

Jennie Kayne is one of my favorite brands of all time! It’s a Californian label that is the epitome of quiet luxury.

This brand features stunning neutral palettes and has a minimalistic and timeless vibe, making it perfect for achieving that old money aesthetic, in my opinion. 

This fashion brand is also one of the slightly more affordable options on my list (compared to the designer brands), and still has an incredible quality that will instantly upgrade your wardrobe!

If you want to learn more about this label, read my honest Jenni Kayne Review here

3. Khaite

A woman wearing off-white pleated pants with a beige cardigan, a blue baseball cap, and a tan leather tote
@dadouchic in Khaite

Khaite came onto the fashion scene in 2016, and has since become well-known for offering chic, feminine, and elegant apparel and accessories (a staple in model off duty looks). I have been eyeing a couple of the Khaite bags and the coveted Scarlet cardigan. 

The price of clothing, handbags, and shoes from Khaite range from a few hundred to a couple thousand, but I think these investment pieces are definitely worth the price if you have the budget. 

Seen on @dadouchic above is the Scarlet Cardigan which I have on my wishlist! If you love Khaite pieces but can’t stomach the price, check out my list of Khaite dupes that give an old money aesthetic, for less. 

4. Max Mara

A woman wearing a long-sleeved pleated white dress with a waist belt and brown leather loafers
@kisson_boutique in Max Mara

Next on my list of old money fashion brands is a classic Italian clothing company that’s been around since the 1950s. MaxMara is all about sophisticated and timeless style, and all for an incredibly affordable price.

This brand has the perfect mix of classic silhouettes with bold and modern prints, so it’s a must for anyone who wants old money style with an eye-catching twist. 

My wishlist piece from MaxMara is the Ludmilla Icon Coat.

5. Brunello Cucinelli

A woman wearing beige jeans, a white and beige striped sweater, a beige leather coat, and brown and beige sneakers
@saks for Brunello Cucinelli

Brunello Cucinelli is another Italian brand known for its quiet luxury aesthetic. This brand carries apparel in a soft, muted palette, and they also use high-end materials like cashmere, wool, and silk to deliver the highest quality product.

And while you can expect to spend at least a couple hundred here, this superior quality will ensure that these pieces last for years.

6. Hermes

An overhead shot of a woman wearing pleated white pants with a knit top and a white leather Birkin bag
@ingridwilkinson in Hermes

This next brand is almost synonymous with luxury. Well-known for its gorgeous and iconic handbags, Hermes is a brand that instantly gives any outfit an old money aesthetic.

But this designer label offers more than purses. You can stock up on chic, elegant apparel for men and women or fill your house with stunning, luxurious home goods from this brand. Either way, you will definitely exude old money style when sporting pieces from Hermes.

7. The Row

A woman wearing light blue jeans with red heeled boots, a black, white, and brown half zip sweater, and a white bucket bag
@tylynnnguyen in The Row

The Row is a fashion brand that was started by Mary-Kate and Ashley Olsen in 2006. And these famous twins have since proven that they definitely understand effortless elegance and luxury.

The Row creates classic and minimalistic apparel that should be a staple in anyone’s wardrobe, making it a must for anyone looking for chic and elevated basics.

I absolutely love the N/S Park Tote in Brown Nubuck, it’s the epitome of quiet luxury, in my opinion. 


A woman wearing white pleated pants with a black top, a leather and sherpa black coat, and black slingback heels
@emelieolson in Toteme

This Swedish label is another brand on the list that I’m quite familiar with. TOTEME is all about elegance and simplicity – the pieces are minimalistic, made with clean lines and high-quality fabrics. 

And despite the incredible quality and craftsmanship, apparel from this brand will only set you back a few hundred (versus thousands). My favorite TOTEME pieces (that I own) are the Scarf Coat and the Silk Pajama Shirt (which looks incredible with jeans, despite the name)

If you are looking for more affordable options, see my excellent list of Toteme look-alikes for less!

9. Dior

A black and white patterned Christian Dior tote

Next on my list of old money clothing brands is an iconic French brand that’s given us stunning designs since the 1940s. Dior has sophisticated pieces for men, women, and children that scream quiet luxury.

Whether you opt for a classy dress with floral details and ruffles or pleated trousers with a sleek button-up, each piece from this brand will give you that old money aesthetic you’re going for.

If you love the Dior aesthetic but the look for less, see my popular list of Dior Book Tote dupes

10. Bottega Veneta

A white leather tote from Bottega Veneta on a chair

Bottega Veneta is another popular brand for its unique and stylish handbags, but this label carries everything from apparel to shoes to jewelry. Something that sets Bottega Veneta apart, in my opinion, is the fresh and modern feel of its designs. But that doesn’t take away from the refined aesthetic that these pieces have as well.

This old money clothing brand perfectly blends contemporary and classic styles to create stunning pieces that will make you feel like a million dollars without actually spending that much!

And, you guessed it – I also have a great list of affordable Bottega Veneta look-alikes for less! 

11. Gucci

A woman wearing jeans, a white button-up, and a brown plaid blazer with a Gucci handbag
@nicoleballardini in Gucci

Of course, when I’m talking about old money style, Gucci is a brand that you can’t help but think of. I’ve invested in Gucci loafers and sneakers and have never regretted it! 

With humble beginnings in Italy, Gucci has grown to become one of the most iconic designer brands in the world. Their designs are a mix of bright, bold, and colorful with intricate embellishments, as well as neutral classics with timeless patterns that have an old money feel. 

If you’re a fan of apparel that has a posh and luxury aesthetic, Gucci is definitely the old money fashion brand for you! And, if you don’t have a big budget, see my Gucci dupes list

12. Chanel

A woman wearing a Chanel strapless bathing suit top with pleated white pants and a white bucket hat
@liliaweddell in Chanel

Chanel is a French fashion brand that exudes extravagance and sophistication. With their iconic tweed coats, diamond quilted details, and interlocking C’s, this brand definitely deserves a spot on this list!

This clothing brand carries anything from vintage to modern designs, both of which have a chic, refined, and preppy vibe perfect for the old money style. My favorite from Chanel is the ballet flats. I wear them all the time and they always add an old money vibe to my looks. 

I understand most people won’t own a Chanel piece due to the high price tag, so I’ve put together these lists of look-alikes for less: Chanel Slingback Dupes , Chanel Bag DupesBest Chanel Dad Sandals Dupes.

13. Lemaire

A woman wearing white trousers with an off-white button-up, black loafers, and a brown crossbody bag
@michellelin.lin in Lemaire

Next on my list is Lemaire, a fashion brand that’s all about minimalism with a touch of old money aesthetic.

This brand creates designs with clean lines, neutral colors, and simple silhouettes, perfect for those who want to look effortlessly chic. Although, they also carry some pieces with bold and unique prints that still have that luxurious feel.

Surprisingly Affordable Old Money Brands

Luckily, you don’t have to spend a whole paycheck to get that quiet luxury style, especially with my list of affordable old money fashion brands below. You can find elegant basics, statement pieces, and everything in between – and all for a reasonable price!

14. Ralph Lauren

A woman wearing white pleated shorts with a pink striped button-up and a white leather shoulder bag
@marianaagomess_ in Ralph Lauren

If you’re a fan of ivy league style, Ralph Lauren is an old money fashion brand that should definitely be on your radar!

The apparel here is elegant and timeless, with a hint of preppy vibes. Ralph Lauren uses neutral tones and classic silhouettes in their designs, although they are also known to have bold and playful pieces.

You can easily find stunning clothing for men, women, and children that are luxurious while still being affordable.

15. Tommy Hilfiger

A woman wearing black trousers, a white button-up, and white sandals with a raffia and white leather tote
@cocobeautea in Tommy Hilfiger

Tommy Hilfiger is another on the list of old money fashion brands with a posh vibe – plus, the clothing and accessories here are some of the most budget-friendly out of all the brands on our list.

You can stock up on pieces for yourself or for the whole family without breaking the bank or sacrificing that sophisticated aesthetic you want.

16. Massimo Dutti

A woman wearing white pleated shorts with a yellow button-up with a white and brown leather tote
@mervesadol in Massimo Dutti 

And last on my list of old money fashion brands is a Spanish clothing company that exudes quiet luxury.

Massimo Dutti has simple but absolutely stunning designs. Their prices can go up into the hundreds, but typically their pieces are around $100, making them a top choice for affordable old money clothing brands. And with the sleek and elegant silhouettes of their apparel and accessories, you won’t want to pass these pieces up!


I hope you have loved my list of old money fashion brands!

The old money aesthetic will always be in style, so you can’t ever go wrong adding these sophisticated and timeless pieces to your wardrobe. Whether you’re looking for dresses, purses, shoes, or casual wear, these old money clothing brands will definitely elevate your everyday outfits.


More Style Inspiration You’ll Love:

10+ Best Capsule Wardrobe Brands in 2023

19+ Old Money Nails That Are Giving “Quiet Luxury”

10+ French Lingerie Brands That Should Be On Your Radar

Hermes Birkin Sizes: All You Need to Know

10+ Affordable French Clothing Brands Like Sezane


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